It fell by -31% in the primetime demo and -11% in the total demo from the same week in 2022.ĬNN had a poor ratings week. However, the network continues to lose a substantial number of viewers under 55. Relative to the year-ago week (March 14, 2022), MSNBC also gained +3% in total primetime viewers and +2% in total day viewers. This was the network’s third highest-rated weekend of the past 12 months. MSNBC also managed to deliver its highest-rated weekend since midterm election week (18 weeks ago). Averaging 1.1 million total viewers and 137,000 Adults 25-54 Noon ET on Sunday, March 19, Inside was the top-rated cable news program at Noon in the A25-54 demo, and represented MSNBC’s most-watched weekend premiere in more than four years (since Jan. MSNBC received an assist from the debut of Inside with Jen Psaki. Unlike Fox (and as we’ll soon show CNN), MSNBC actually posted week to week gains in multiple measurements, +2% in total primetime viewers and +3% in total day viewers, +7% in the total day demo but -7% in the primetime demo. 20 in the total day demo, averaging 76,000 viewers in the measurement this past week. MSNBC marked three consecutive weeks ahead of CNN in primetime among Adults 25-54 (110,000 vs. The network placed second in total day viewers for the eighth consecutive week with 695,000. 5 in total primetime viewers among ad-supported cablers this past, averaging 1.105 million in the daypart. The network shed -23% in total primetime viewers, half of its audience from the primetime demo (-50%), 24-% in total day viewers, and half of its audience from the total day demo versus the week of March 14, 2022. The network also shed -5% in total day viewers and -13% among Adults 25-54 in total day.įox also trended in the wrong direction on a year-over-year basis. FNC primetime shed -11% in total viewers and -20% in A25-54 from the previous week. Additionally, the week prior (March 6) was one of Fox News’ most-watched weeks in months, with viewer gains driven by controversy around the host and his Jan. How do those figures fare against comparable weeks?įox News shed viewers across dayparts from the previous week, with many of the consistent viewers perhaps switching over to March Madness, at least for a little while. 5 on basic cable behind the aforementioned TBS and TNT, along with ESPN, which has the Women’s NCAA DI tournament and truTV. The 150,000 total day average, on the other hand, is No.
7 on basic cable behind March Madness-carrying TNT, TBS, TruTV, the World Baseball Classic-carrying FS1 as well as USA network.
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Case in point, FNC averaged the most total day viewers and most total primetime viewers on basic cable this past week, in addition to marking its 102nd consecutive week as the top cable news network in total day viewers and Adults 25-54.Īccording to Nielsen live plus same day data for the week of March 6, 2023, FNC averaged 1.29 million total day viewers, 1.985 million total primetime viewers, 150,000 Adults 25-54 in total day and 219,000 Adults 25-54 in primetime. Controversy surrounding Fox News doesn’t seem to be hurting the network’s Nielsen ratings, as the network continues to attract millions of viewers across dayparts.
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